Jim Andrews

Jim Andrews
Senior Vice President, Marketing

A three-decade industry veteran, Jim is responsible for developing and sharing thought-leadership content based on ESP Properties’ groundbreaking work in the areas of sponsorship strategy, valuation, digital media, data-driven marketing and fan engagement.

In addition to identifying key trends and delivering his unique insights into the critical issues facing rightsholders and their commercial partners, Jim is the chairman of the annual IEG Sponsorship Conference, responsible for the program and speakers, as well as hosting and delivering the event’s opening address.

He also is responsible for IEG’s annual report and forecast of overall sponsorship spending, as well as the compilation of IEG’s list of biggest spending companies and its annual industry surveys.

A frequent media commentator and guest, Jim has been a featured speaker at hundreds of sports and marketing conferences around the world.